When it comes to lighting products, especially those that evoke a sense of nostalgia, design plays a huge role in capturing the right mood and aesthetic. As a designer and marketing specialist for Novelty Lights, I was tasked with creating the logo,
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It ain’t over till the last beered-up guy gets escorted off the dance floor. But, before SXSW hits closing time, I thought I would reflect on somethings that I’ve learned. 1. If you make it and make it big, they will come.
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